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Wishbone was created to help nurture the bonds people share with their pets. So, you can imagine our excitement when we reached a major milestone this year and insured our 10,000th pet!

As of January 2023, Wishbone protects more than double the number of pets we did only a year ago. It’s also clear that employees and groups really love our plans. Our enrollment rate is an industry-leading 2.3%, with a group renewal rate at a jaw-dropping 98%.

How do we do it, you ask?

We attribute the success of Wishbone to three things:

1. Pet insurance tailored to the needs of employees and HR

From the beginning, Wishbone Pet Insurance was designed with the needs of pet parents and employers in mind. We’re currently the only comprehensive pet health insurance plan created exclusively for employee benefits groups.

Every aspect of Wishbone was tailored to provide a seamless experience for HR, employees, and their pets:

Easy to implement

Setting up Wishbone couldn’t be easier. We offer a simple plan structure and work with HR to meet the unique needs of their employees. Every group also has a dedicated account manager who is experienced with employee group benefits and can guide HR admins through every step of the process.

For icing on the cake, HR teams enjoy access to a personalized administrator portal to manage enrollments, generate reports, view and pay invoices, and more. They also receive custom educational materials for employees to help increase engagement during open enrollment and all year long.

Best-in-class member experience

We go the extra mile to deliver a stress-free experience with next-level employee satisfaction. Our robust member portal makes it easy for employees to manage their account, and our pet-loving customer support team is always on hand to help by phone or live chat. Unlike retail pet plans, our service reps are specially trained in voluntary benefits. This means they are uniquely qualified to help employees make educated benefits decisions for their pets’ coverage.

“One of our primary goals,” relates Rachel Ostreicher, COO of Wishbone, “was to deliver the best voluntary pet benefit experience for employees. As pet parents ourselves, we understand the importance of the bond between employees and their pets. We wanted to make the enrollment and claims process as simple as possible so people could get back to the important stuff – snuggles, fetch, and belly rubs on the couch.”
2. Features that pet parents value most

As pet plan experts, we know what employees really want. Our easy-to-use plans offer all the features pet parents need and value. With Wishbone, we’ve done everything we can to ensure that pet owners have peace of mind and are prepared if their pet gets sick or injured. With 90% reimbursement and a low annual deductible, we’re also one of the most competitive, cost-effective pet insurance plans on the market.

3. Personalized support from a dedicated, pet-loving team

But what really sets Wishbone apart from other insurance companies?

Our team of pet-loving, voluntary benefits experts.

Our experienced team provides a personalized, hands-on level of support you won’t find at other insurance companies. Wishbone Customer Care will always be there to answer any questions and concerns. . . or simply provide a listening ear when a member is going through a difficult health issue with their fur baby.

"Wishbone was founded on the belief that we are only as strong as our relationships,” shares Rachel. “We’ve built our success by putting people and pets above everything else, and remain committed to empowering people to make decisions that promote better care for their pets.”

Because when it comes right down to it, we don’t just sell insurance. We cherish the bonds people share with their pets and are dedicated to protecting that bond by offering the simplest, highest value pet insurance on the market.

Learn more about Wishbone Pet Insurance at https://www.wishboneinsurance.com/